We launched law firm advertising for attorney James E. Flynn Jr.’s “Southside Lawyer” brand with a billboard campaign that utilized smaller community boards in St. Petersburg. In order for the outdoor media companies to increase their digital footprint, they had to remove these smaller boards in exchange for digital units on major traffic arteries. Essentially, the billboards were taken down in the very communities that Flynn serves. Our solution was to create an eye-catching, larger-than-life creative bus wrap for busses that frequent these communities.

Top Media Garage Group services applied to this campaign.